Saturday, 21 November 2015

A Conversation - Typeface development

As I’m using type quite a lot in my project I decided I should create my own so that the whole campaign will be consistent  throughout the posters and videos etc.. 

So to the left you can see that I drew out a rough typeface; I wanted the type to look quite free and each letter to be individual which I feel I have achieved. Using the idea from earlier I have tried out the typeface using an example of text; the bulk of it is filled in and the bad language is just outlines. 


I’m pleased with the outcome of the typeface and I will continue to use it for the rest of my project.